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How it actually works

Technical write-ups on integrations — Rozetka, Prom, Monobank, Nova Poshta — against the official API contracts, with no hand-waving. And separately: what shipped in the product this week.

Product updates17 August 2026

What's new: replying publicly to an Instagram comment — straight from the CRM

A comment under a post can now be closed two ways: answer publicly under the post, or move the conversation into Direct. Plus a fix for the bug where the business's own comments created phantom leads.

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Write-ups16 August 2026

The Monobank Acquiring webhook: ECDSA verification and why the raw request body matters

Monobank signs webhooks with ECDSA rather than a shared HMAC secret. Here is how the verification works, how to cache the public key, and the two mistakes that leave verification "working" while protecting nothing.

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Write-ups16 August 2026

Rozetka Seller API: pulling orders when there are no webhooks

Rozetka sends no webhooks and filters orders by date only. Here is what a reliable import loop looks like because of that — and the three things that quietly break a naive one.

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Obriym CRMObriym CRMCustomer flow workspace

Obriym CRM is a focused workspace for sales teams and e-commerce operations. Leads, deals, orders, and customer retention in one place.

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